Understanding Your Advertising Analytics

Exclusive to Dribbble Advertisers, your Advertising Analytics dashboard helps you understand how your ad campaigns are performing — from how often your promoted profile appears in search results to how potential clients engage with your contact information and portfolio.

The Advertising tab summarizes how potential clients are interacting with your promoted profile and contact options. These metrics give you a quick snapshot of the engagement your ad is driving.

Website Clicks - Number of times users clicked your website link from your placement, shot, or profile. This indicates how often potential clients are exploring your external site to learn more about your work or services.

Email Clicks - Number of times users clicked your email address from your placement, shot, or profile. Email clicks represent direct interest from clients wanting to get in touch with you about potential projects.

Calendar Clicks - Number of times users clicked your scheduling link from your placement, shot, or profile. If you’ve connected a scheduling tool (like Calendly), this shows how many times clients tried to book time directly from your profile.

The Promoted Listing section shows how your paid placement is performing, helping you evaluate your reach. Your Promoted Search Position displays where your listing currently appears in search results.

Impressions - Number of times your profile listing appeared in Designer Search.
This reflects how often your ad was shown to potential clients.

Profile Clicks - Number of times users clicked through to your profile from Designer Search. This shows how many people were interested enough to view your full portfolio on Dribbble.

Shot Clicks - Number of times users clicked on one of your shots from Designer Search. This measures how often your work itself is drawing attention.

Profile Saves - Number of times users saved your profile from Designer Search. A save indicates strong client intent.

The Promoted Services section shows how your advertised services are performing in search results. This helps you understand how often your promoted services are seen and interacted with by potential clients.

Impressions – Number of times your promoted service was seen by users.
This represents how frequently your service appeared in Service Search results.

Clicks – Number of times users clicked your promoted service. This reflects direct engagement and interest from clients viewing your advertised service.

Profile Clicks – Number of times users clicked through to your profile from Service Search. This shows how often users exploring your services continued to learn more about you or your work on Dribbble.

You’ll also find a detailed analytics breakdown by Service, helping you identify which offerings attract the most interest and engagement from potential clients.

The Display Ad Campaigns section shows how your display ads are performing across Dribbble. These metrics help you understand how often your ads are being seen, how frequently users are engaging with them, and how effectively they’re driving clicks.

Impressions – Number of times your display ad was seen by users. This represents how often your ad appeared on Dribbble to potential clients.

Clicks – Number of times users clicked your display ad. This measures direct engagement — showing how many people interacted with your ad and visited your landing page or profile.

CTR (Click-Through Rate) – Percentage of impressions that resulted in a click.
This metric helps you evaluate the effectiveness of your ad creative and placement.

Below these metrics, you’ll find a Campaign Assets table that breaks down performance by individual ad creative — including impressions, clicks, CTR, and campaign dates. This view helps you identify which visuals and messages resonate best with your audience.